What is Marketing?

What is marketing?
can you explain or describe it?...
What do you think about marketing?

is Marketing has same meaning with selling? Marketing is too important to be left only to the marketing department.

So, what does the term marketing mean to you? "What is marketing" is an interesting question to be answered. Many people in the world think it means the same as personal selling. Others think marketing is has same meaning with selling, and others think marketing is the same as advertising. Still others people also believe that marketing has something to do with making products available in store, arranging the best displays (eye catching), and maintaining inventories of products for future sales.

What is marketing? Actually, marketing includes all of these activities and more.

So, what is marketing? lets find out the answer and discuss it together, as shown below.

According to Lamb, Hair, and McDaniel's opinion, marketing has two facets:

1. It is a philosophy, an attitude, a perspective, or a management orientation that stresses customer satisfaction.
2. Marketing is an organization function an a set of processes used to implement this philosophy.

What is marketing? according to The American Marketing Association's definition of marketing is focuses on the second facet from Lamb, Hair, and McDaniel's perspectives. What is marketing? The American Marketing Association's define Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.